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DOUTORADO EM ADMINISTRAÇÃO

 

 

Ementa

Análise dos Acervos de Dados e Informações sobre as Micro e Pequenas Empresas Brasileiras

Nível: Doutorado
Obrigatória: SIM
Carga Horária: 48
Créditos: 4.0

Ementa

Métodos e técnicas para auditoria e gestão de acervos, abrangendo abordagens para análise da qualidade de dados e abordagens para análise da qualidade de informações. Análise dos acervos disponíveis quanto a: periodicidade (de atualização e de publicação), abrangência (territorial, temporal e de segmentos de negócio), acurácia (rigor para coleta de dados e para geração da informação), acesso (restrito ou público), credibilidade (da fonte e de quem publica), identidade do conteúdo (qualidade dos metadados e metainformações), ineditismo, originalidade (fonte primária ou secundária), integridade e demais dimensões. MPE como fonte primária: caracterização do ambiente informacional das MPE e seus desafios. Potencialidades para aplicação das técnicas de database research e text mining, respectivamente, em banco de dados e repositórios de informações pertinentes às MPE brasileiras.

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